Customer-Centric Credit Card Payment Processing — Minus the Risk

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There is a common debate among payments experts about solutions that improve the efficiency of customer-centric, secure payment processing: is it always better to be fast, and is being fast always better?

Of course, in theory, faster is better. Unless the software used to integrate your credit card payment processing is focused on simply being faster, instead of better.

Instead, what you need to be thinking about in order to protect your business (and customers) from unnecessary risks, is how to integrate solutions that deliver seamless, customer-centric, secure payment processing, while still having the proper software architecture necessary to safeguard your payments and your customer’s credentials.

 

What To Consider When Weighing Secure Payment Processing Options

For any business thinking about upgrading their payments software, there’s on non-negotiable every merchant needs: seamless, instant onboarding.

The next key factor in lucrative credit card payment processing is having a solution that offers flexibility in how payments are processed and how funds are ultimately settled in your merchant account.

What every business owner, or company CEO, care about most when thinking about what credit card payment solution fits the bill, is how the software platform powers their payments in a way that gives them full autonomy over the payment experience, from end-to-end.

In order to do that, businesses need to think about three key factors: user acquisition, customer retention, and customer satisfaction. When thinking about ways to turn your credit card payment processing into a revenue-driver, businesses must consider all angles. That means thinking about how your solutions keep your business connected with the payments experience consumers expect.

 

Secure Payment Processing and Minimize Your Business Risks

Once you’ve got your credit card payment solution in place, it’s critical every business owner consider where there may be gaps in their systems. This includes evaluating the software integration process, and what security protocols are used to safeguard your business and your customers from potential threats.

Sure, simple solutions are great, but only if they offer the peace of mind that your data is protected, too. Finding the right balance between speed, security, and ease of integration is key to finding the right credit card payment processing system.

For example, choosing solutions with flexible payments API enables you to check off each of the necessary boxes for effective credit card processing, without opening up your business to unnecessary risk. Having a solution you can adapt to your specific business needs, and the needs of your customers, protects you — and your profits — when and where you need it most.

So what should you think about when determining what credit card payment processing solution is best for you? Faster can be better, but only when you combine flexibility, speed, and security into one, dynamic payment processing solution.

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Anna Lothson is a content contributor for Payline Data. She previously wrote for PYMNTS.com, as a Sr. Content Producer, where she focused on financial services and payments innovation, fraud and security, emerging payments, and FinTech news, research and thought-leadership content across the payments industry.

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